Welcome to Ceri Brown Coaching -
PMDD Coach for Women in Business
Something has been running your business without your permission. It's time to change that.
I'm Ceri Brown, a PMDD Coach for Women in Business.
If you're a woman with PMDD, PMS, or anything else that splits your working life into fortnights - brilliant one week and barely holding on the next - you're in the right place.
I'm on a mission:
To help you find the beliefs that the hardest weeks have written about you
To find what is running your pricing, your confidence, and your ability to dream big
To build a sustainable business that works with your cycle, not against it
To escape hustle culture, for good
There are a set of beliefs running your pricing, your confidence, and how much space you let yourself take up.
PMDD doesn't invent these beliefs, it turns the volume up on the ones that already exist. During our time together we catch them at full volume and ask whether they're true, then using my framework - The ANCHOR Method - we reset the ones that have been running the show.
You take back control of your business, and it stops being something that only operates properly for 2 weeks of every month.
Does this sound like your life?
One week, you're unstoppable. You post without overthinking, you say yes to the opportunity, you look at your prices and think, actually, I could charge more.
Then the switch flips. Hormonal changes bring mood swings, anxiety, or a heaviness you can't explain, and the same inbox becomes a haunted house. You cancel the call you were excited about. You go quiet for days and convince yourself everyone's noticed.
If your working life runs in fortnights, tied to your menstrual cycle, this might be PMS, PMT, or something more severe like PMDD, and whichever it is, the beliefs those hard weeks have written are running your business right now.
Where would you like to start?
The Sanity and Strategy Sessions
Free private podcast, five short episodes on PMDD, business, and belief.
Grab yourself a cuppa and join me whilst I tell you a bit about my story - my own diagnosis, why I do what I do and how I can help you to build a business around your own cycle without burning out or resenting your business in the process.
Your Cycle, Your Business - The FREE Tracker
Map your menstrual cycle against your working life. This is the very same tracker that I use for my own cycle and business to help me know when to plan, when to sell, and when to rest. Because yes, rest is part of the strategy!!
Pop your email in and it's yours, free.
The PMDD Business Reset
75 minutes, one-to-one coaching for women with PMDD who run their own business
£197
You know the moment.
The hard week arrives and suddenly you're winging it. Cancelling calls at short notice, apologising for it, discounting prices out of sheer panic, sending messages that you'll regret by the time the fog lifts. You know your business, but in the moment you're not making decisions from the version of you who built it.
We're not shown how to plan for our worst days. We just try to get through them, hoping that it'll be different next month.
This is the session that changes everything.
In 75 minutes together we build your Reset; what gets cancelled, what stays, who gets notified, what doesn't get touched (pricing, big decisions, permanent changes), and the words that you can use to tell a client "I'm stepping back this week" without it sounding like an apology.
You'll leave with your own individual plan, written specifically for your business, ready to use in your next hard week.
If you decide to join The Cycle Synced Business Blueprint within 30 days of your Reset, the £197 will be credited towards the Blueprint programme
The Cycle Synced Business Blueprint
£995, 12 Weeks, 6 calls, Zoom
A 12 week 1:1 programme with me, your PMDD coach.
Using my framework, The ANCHOR Method, we rebuild your business, beliefs, and your boundaries around the reality of your whole cycle, not just the two weeks that are easiest to show up for.
You recently posted, face to camera, pitched your prices without hesitation, held your boundaries and told a client "that's not something that I offer" without a moment's guilt. You felt like you. You felt like things were going well, your business was moving forward.
And then, everything changes. It's like someone flips a switch in your brain.
The same offer, the same price, the same inbox, and none of it makes any sense now. Who did you think you were to charge that? You read your website copy and cringe.
For 7-10 days, sometimes longer, you're not the version of you who signed up for this. You're exhausted before the day even begins. Small things land like a slap in the face. You snap, and then hate yourself for snapping. You cry in the car after the school run, and reapply your mascara like a costume change.
Nobody puts this in the group coaching sessions.
You are not broken.
You're not weak, and neither are you too much. You're a brilliant, capable business owner living with a hormonal reality that hijacks your nervous system for half a month, and no-one shows us how to build a life, let alone a business, that works with this kind of reality, instead of trying to just survive, maybe even trying to pretend that it doesn't exist.
Your business was built on the assumption that every day is the same. But for us, this isn't the case. No amount of pushing harder will fix this, because the thing that needs to change is the business model, not us.
If you decide to join The Cycle Synced Business Blueprint within 30 days of your Reset, the £197 will be credited towards the Blueprint programme
Meet Ceri
Your new PMDD and Belief Coach...
Before I had children I had a very successful corporate career. I was the number one Porsche salesperson in the UK, over £35 million in sales. But there were times when I struggled to even answer an email, and I had no idea why.
Then I started my own business making cakes after having my first daughter. And things got more and more difficult. Some weeks I was unstoppable, others I was unable to respond to enquiries - I lost count of the opportunities that I lost out on.
Early in my 40's I was diagnosed with PMDD and everything made sense. I wasn't flaky. I was running a business on the hardest setting, undiagnosed, collecting beliefs about myself from hormonal weeks that were never my fault.
Now I help women with PMDD, PMS, and severe premenstrual symptoms catch those beliefs at full volume and reset what's true, building businesses designed for the whole month, not just the good half.
I also bring this into workplaces
From Porsche sales of over £35 million to struggling to open my laptop as a business owner. I know what performing against a target costs when half your month is working against you.
Not Lazy, Luteal is my 45 minute workplace talk on PMDD and severe PMS, for wellbeing programmes, women's networks and managers.
If menopause is chapter one of your women's health agenda, this is chapter two.
You don't have to choose between your business and your PMDD. Let's build both, and you, so they hold together, all month, every month, not just the two good weeks.
Start with the free Sanity and Strategy Sessions podcast. No pitch. No pressure. Just clarity on what's been running the show, and what becomes possible when it doesn't.
Or explore the PMDD Business Reset if you're ready to go straight to the root.